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	<title>Comments on: INTERACTIVE AXIOM #1:  The Grand Interactive Order</title>
	<atom:link href="http://www.theinteractivist.com/interactive-axiom-1-the-grand-interactive-order/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.theinteractivist.com/interactive-axiom-1-the-grand-interactive-order/</link>
	<description>The Official Interactive Developer's Field Guide</description>
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		<title>By: The Secret to Mastering Social Marketing</title>
		<link>http://www.theinteractivist.com/interactive-axiom-1-the-grand-interactive-order/comment-page-1/#comment-413</link>
		<dc:creator>The Secret to Mastering Social Marketing</dc:creator>
		<pubDate>Thu, 01 Dec 2011 00:15:18 +0000</pubDate>
		<guid isPermaLink="false">http://www.theinteractivist.com/?p=48#comment-413</guid>
		<description>[...] Because you don&#8217;t master social marketing, you simply serve your King. [...]</description>
		<content:encoded><![CDATA[<p>[...] Because you don&#8217;t master social marketing, you simply serve your King. [...]</p>
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		<title>By: AdBlock Works Like Magic, Ad Agencies Collectively Wet Selves</title>
		<link>http://www.theinteractivist.com/interactive-axiom-1-the-grand-interactive-order/comment-page-1/#comment-410</link>
		<dc:creator>AdBlock Works Like Magic, Ad Agencies Collectively Wet Selves</dc:creator>
		<pubDate>Tue, 29 Nov 2011 22:09:36 +0000</pubDate>
		<guid isPermaLink="false">http://www.theinteractivist.com/?p=48#comment-410</guid>
		<description>[...] all installed adblockers, but because banners, popups and other interruptive tactics are patently inauthentic in an interactive environment and the ad industry should have understood this fact a decade ago and spent the last 10 years [...]</description>
		<content:encoded><![CDATA[<p>[...] all installed adblockers, but because banners, popups and other interruptive tactics are patently inauthentic in an interactive environment and the ad industry should have understood this fact a decade ago and spent the last 10 years [...]</p>
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		<title>By: INTERACTIVE AXIOM #4: Usability&#8217;s Equivalent Exchange</title>
		<link>http://www.theinteractivist.com/interactive-axiom-1-the-grand-interactive-order/comment-page-1/#comment-388</link>
		<dc:creator>INTERACTIVE AXIOM #4: Usability&#8217;s Equivalent Exchange</dc:creator>
		<pubDate>Mon, 05 Sep 2011 22:19:22 +0000</pubDate>
		<guid isPermaLink="false">http://www.theinteractivist.com/?p=48#comment-388</guid>
		<description>[...] axiom dominoes into the 1st axiom all the time.  This is when, at the start of a project, there are big claims about how &#8220;easy [...]</description>
		<content:encoded><![CDATA[<p>[...] axiom dominoes into the 1st axiom all the time.  This is when, at the start of a project, there are big claims about how &#8220;easy [...]</p>
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